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  Moroccan craftsmanship, embroidered with your words ♡

  Welcome to Beldi Sélection. From our workshop in Marrakech, we create handwoven and hand-embroidered decorative pieces, made to last and personalized with the name, word or phrase of your choice.

  Giant wall hats, toy chests, baby bassinets, baskets, storage bins, cushions and candles: every piece is born from the hands of our artisans, in palm leaf, wicker, jute or natural cotton.

  What sets us apart:

  • Hand embroidery: every letter is stitched needle by needle. Never glued, never heat-transferred. It is our signature and our standard.

  • One workshop, three artisans: we work with a small collective of Moroccan embroiderers and weavers, honoring skills passed down through generations.

  • 100% natural materials: palm leaf, straw, jute, cotton and leather. No plastic, for pieces that age beautifully and are passed on.

  • A gift that is kept: birth, wedding, housewarming or birthday, a piece embroidered with the right name never ends up at the back of a closet.

  We ship worldwide from Marrakech, with tracking and duties included for the United States.

  Every creation is unique. Its small irregularities are proof that a hand made it, not a machine.

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